International superstar Jennifer Lopez has joined with Harman Kardon as the star of the legendary audio brand’s “Beautiful Sound” advertising campaign.
We have found a perfect fit in megastar Jennifer Lopez to be a global ambassador for Harman Kardon’s Beautiful Sound message,” said Dinesh C. Paliwal, Chairman, President and CEO of HARMAN. “She personifies beauty, elegance, and style, and consistently delivers outstanding musical performances. The Harman Kardon name is synonymous with incredible sound and attractive design, and we are delighted that Ms. Lopez will help us share that message.”
In the first ad for Beautiful Sound – directed by filmmaker Martin Campbell, best known for his work on the James Bond thriller Casino Royale – Ms. Lopez introduces the Harman Kardon BDS audio/video home entertainment system with 3D Blu-ray.
You can view the video on YouTube here - http://www.youtube.com/watch?v=jqAHH1GLLE0